Powering optimism in the Pacific Islands

Kokonut Pacific

General Manager: Castaly Lombe
Location: Queanbeyan, Australia
Industry: Wholesale distribution: equipment & health food

Kokonut Pacific continually growing communities

For the past 20 years, Kokonut Pacific has pursued one powerful mission: to empower and raise the wellbeing of rural communities of the Pacific islands through the production of premium grade coconut oil and products. Operating under a social enterprise model, Kokonut Pacific invests in and works with local communities to help them build sustainable enterprises, leverage new technologies and positively impact lives.

With its local partners, Kokonut Pacific manages diverse services, including coconut oil press manufacture, coconut oil production, organic and fair trade certification, quality control, storage and transport. They also export and market coconut products to bulk, wholesale and retail markets across the globe via their Niulife brand.

Working with complex infrastructure and multiple distribution channels, Kokonut Pacific needed a streamlined system to fuel their expansion while allowing them to quickly respond to growing market opportunities.

Pain points that drove Kokonut Pacific to partner with JCurve

No visibility of sales trends or forecasts

Inadequate inventory management

Lack of system integration across the business

Rapid growth was stretching business operations at the seams due to manual and inefficient processes

Legacy customer, financial and payroll management systems without modern capabilities

We’ve seen growth of around 30% year-on-year and doubled our staffing, warehousing and oil sales – all powered by JCurve, a system we refer to affectionately as having more grunt than Arnold Schwarzenegger.

Empowering business growth

For the past 20 years, Kokonut Pacific has pursued one powerful mission: to empower and raise the wellbeing of rural communities of the Pacific islands through the production of premium grade coconut oil and products. Operating under a social enterprise model, Kokonut Pacific invests in and works with local communities to help them build sustainable enterprises, leverage new technologies and positively impact lives.

With its local partners, Kokonut Pacific manages diverse services, including coconut oil press manufacture, coconut oil production, organic and fair trade certification, quality control, storage and transport. They also export and market coconut products to bulk, wholesale and retail markets across the globe via their Niulife brand.

Working with complex infrastructure and multiple distribution channels, Kokonut Pacific needed a streamlined system to fuel their expansion while allowing them to quickly respond to growing market opportunities.

You simply don’t know what you don’t know, and with a system as powerful as JCurve, we’re confident that there is more potential for our business just waiting to be realised.

Why feel good foods chose JCurve

The benefits of using JCurve proved profound for this operation. The advanced CRM, inventory, financial and business intelligence capabilities empowered the management team to steer and grow the operations from the original family-centric business into an evolving and rapidly expanding business.

“We’ve seen growth of around 30% year-on-year and doubled our staffing, warehousing and oil sales. JCurve has helped us so much that we affectionately say it has more grunt than Arnold Schwarzenegger,” says Ms Lombe.

JCurve has not only helped drive impressive growth, but it has also revealed some inefficiencies previously hidden within the business.

“JCurve was a much welcomed sea-change from our old systems. Financial control, payroll, inventory management, stock procurement and process problems that were previously unknown became glaringly obvious. This increased transparency has given us the opportunity to look closely at everything we do, and we’re a stronger business as a result,” says Ms Lombe.

Committed to maximising the power of JCurve, Kokonut Pacific plan to take their business to the next level with consultancy and training that will improve overall efficiencies. “With a system as powerful as JCurve, we know there’s still more potential for our business that is just waiting to be realised.”

The transparency, accuracy and real-time nature of JCurve’s data intelligence has also allowed Kokonut Pacific to anticipate changes in what can be a fickle marketplace. “JCurve has delivered such a strong foundation that we can now capitalise on new opportunities while navigating the downturns and increasing competition in some markets,” Ms Lombe explains.

“Every efficiency delivered by JCurve is a cost saving for our business. We can then put those savings back into fulfilling our mission of empowering and bringing hope to coconut growing communities.”

But the real impact of Kokonut Pacific’s new efficiencies goes beyond business processes. The true impact is seen in the lives of thousands of people across the Pacific:

  • 5195 jobs created in a Pacific Island country that has 90% unemployment
  • Hundreds of ventures created in remote rural locations have increased wealth, improved living conditions and crucial new skills.

Growth in the numbers

Revenue year on year

Staffing

Warehousing

Oil sales

Equipment sales